NBCUniversal's surprise pick to run its Spanish-language television operation Telemundo must pull off a particularly difficult task: clawing deep into a market dominated by entrenched powerhouse Univision Communications.
Who would have thought that a mega media company would miss the story of the century? But that's what happened and the company is NBCUniversal.
Latino groups raise an issue with KNBC, and NBC's fall schedule which shows a reversal from characters' ethnic diversity last season.
Comcast Corp., the largest cable provider in the US, is pushing into the Hispanic market by adding more Hispanic-related channels and networks to its cable systems nationwide.